You won't believe the amazing makeup dupes I've discovered through TikTok research and lots of trial and error, and many come from the wallet-friendly e.l.f. Cosmetics brand. Trust me, your makeup game is about to get a serious upgrade without breaking the bank.
When the beauty community unites, it's like a makeup party I don't want to miss. And let me tell you, dupe videos are the hidden treasure chests of the beauty world. Not only do they help us uncover those must-have products for a natural look, but they also save us some serious cash. Plus, it's all thanks to e.l.f. Cosmetics, one of the most affordable brands out there.
TikTok is buzzing with e.l.f. Cosmetics dupes that give high-end makeup a run for its money. Seriously, it's almost like e.l.f. is a secret agent infiltrating expensive makeup lines!
But wait, there's more than just a couple of dupe discoveries; there's a whole treasure trove of affordable e.l.f. Cosmetics dupes for high-end products. So, get ready to fill your makeup bag to the brim without emptying your wallet.
1. e.l.f. Cosmetics' Camo Concealer (Dupe for Tarte's Shape Tape Concealer)
Allure reports that e.l.f. Cosmetics' Camo Concealer is a spot-on dupe for Tarte's Shape Tape Concealer. The cult-classic concealer finally has a wallet-friendly twin. Apparently, e.l.f.'s budget-friendly concealer is just as crease-proof as Shape Tape. And get this—it's only $7, compared to Tarte's $30 price tag. With 24 different shades to choose from, you can find your perfect match and still have money left in your wallet. If you want to try Tart's Shape Tape, you can find it here.
2. e.l.f. Cosmetics' Power Grip Face Primer (Dupe for Milk Makeup's Hydro Grip Primer)
e.l.f. Cosmetics' Power Grip Primer is a dead ringer to the Milk Makeup Hydro Grip, according to the TikTok crowd. The texture and long-lasting formula are a match made in dupe heaven. It's not just TikTok; Instagram users are raving about it too. This dupe is only $8.00, compared to the hefty $38 price tag of the Milk Makeup version.
3. e.l.f. Cosmetics' Brow Lift (Anastasia Beverly Hills Brow Freeze)
The e.l.f Brow Lift (and even the applicator!) versus the Anastasia Beverly Hills Brow Freeze. The beauty world is blowing up with clear brow gels that claim to give the same effects as soap brows, and elf and ABH are not the only ones pushing these products. You can see that the Anastasia Beverly Hills version looks more crystal clear, but when you boil down to it, these products serve the same purpose of giving you that “soap brows,” fluffy, held in place all day look. This is $6 compared to $23, which is awesome if you need to repurchase and use them daily.
4. e.l.f. Cosmetics' Putty Blush (Dupe for NARS' Air Matte Blush)
Get ready for your new blush obsession. TikTok users everywhere swear by e.l.f. Cosmetics' Putty Blush as a dupe for NARS' Air Matte Blush. Not only does it mimic the formula, but e.l.f. Cosmetics also offers a wider range of shades. And the best part? It's only $6, which is an absolute steal. Oh, and you're getting more product with e.l.f. Cosmetics too. NARS gives you 0.21 ounces, while e.l.f. Cosmetics boasts 0.35 ounces. Compare that to NARS' Air Matte Blush, which costs $30.
5. e.l.f. Cosmetics' Halo Glow Setting Powder (Dupe for Hourglass' Mini Veil Setting Powder)
If you're in the market for a new setting powder, listen up. e.l.f. Cosmetics' Halo Glow Setting Powder is a dupe for Hourglass' Mini Veil Setting Powder, as discovered on TikTok. But here's the kicker: the e.l.f. powder is only $8, a steal compared to the $49 alternative. And the amount of product you get? It's over three times more with e.l.f. Cosmetics.
6. e.l.f. Cosmetics' Camo CC Cream (Dupe for It Cosmetics Your Skin But Better CC Cream)
Here is one of those best elf dupes as dubbed by extremely excited beauty gurus. I use this as my everyday makeup! The e.l.f Cosmetics Camo CC Cream versus the It Cosmetics Your Skin But Better CC Cream is another obvious dupe, from the packaging to the claims and ingredients. I have watched so many trusted beauty gurus state that this CC Cream is a great substitution, and sometimes better.
7. e.l.f Cosmetics' Whoa Glow (Dupe for Supergoop's Glow Screen)
The e.l.f Whoa Glow is unmistakably a dupe for Supergoop’s Glow Screen. Even down to the packaging! Both the e.l.f Suntouchable and Supergoop Glow Screen have active ingredients that absorb into the skin that helps prevent damage from the sun while giving your skin a nice glowy base. You can wear this alone or under makeup. The Elf Suntouchable Whoa Glow comes in a 1.69 fl oz. squeeze tube and retails for $14 while Supergoop’s Glow Screen is a 1.7 fl oz. squeeze tube and retails for $36.00!
8. e.l.f Cosmetics Holy Hydration Lip Mask (Dupe for Laneige Lip Sleeping Mask)
I actually love the complete Holy Hydration line from e.l.f cosmetics, especially their Holy Hydration Face Cream, but this lip mask is on another level. The e.l.f Holy Hydration Lip Mask, priced at just $7 is a fantastic find for those of us looking to keep our lips lush without breaking the bank. And MANY people say it's the perfect dupe for Laneige's Lip Sleeping Mask. Packed with skin-loving ingredients like squalane, castor seed oil, and Hyaluronic Acid, it's all about giving your lips some much-needed hydration and relief from dryness.
9. e.l.f Cosmetics' Halo Glow Liquid Filter (Dupe for Charlotte Tilbury's Hollywood Flawless Filter)
If you're not familiar with the cult-favorite Hollywood Flawless Filter, it's a multitasking wonder that blurs, smooths, and brightens your skin. Now, the e.l.f Cosmetics Halo Glow Liquid Filter is a skincare and makeup combo, packed with ingredients like Squalane and Hyaluronic Acid to keep your skin moisturized, hydrated and smoothed. Everyone on TikTok is losing their mind over this dupe, and I'm right there with them. If you want the high-end glow on a budget, this one's for you.
10. e.l.f Cosmetics' Lash n Roll (Dupe for Benefit Roller Lash)
There is one mascara that has taken over the TikTok beauty community as it is suspected to be a dupe of Benefit's Roller Lash. It's the e.l.f Lash 'N Roll Mascara; a curling mascara with a unique curved brush made to lift and sculpt your own lashes - and it retails for just $6, compared to Benefit's $28 price tag.
So, there you have it! These e.l.f. Cosmetics dupes are a game-changer for your makeup routine and your budget. Happy makeup shopping! What brands do you want me to look into next?
Disclaimer: I only recommend products I would use/do use myself and all opinions expressed here are my own. This post may contain affiliate links that at no additional cost to you, I may earn a small commission.
Comments